It’s hotting up, very excited about the Melbourne Cup 2013! In the online marketing space it’s clear there’s a huge range of competitive activity in the in comparison to last year (2012), including a whole host of social media activity vs. 2012. Some of the more “interesting” sites and videos for the 2013 Melbourne Cup are as follows (these may die off after Cup Day 2013):

Sportsbet – http://mysweepstake.com.au/

Sportsbet – 2013 Melbourne Cup – Bullsh*t Numbers and Facts

Sportsbet – Melbourne Cup Printable Sweepstake 2013

Sportsbet – 2013 Melbourne Cup Guide

TAB – http://www.twittercup.com.au/

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